L J Ravi 
Bengaluru, January 19 2022: Birla Estates Pvt Ltd, the real estate arm of Century Textiles and Industries Limited (CTIL), has recorded a booking value of INR 250 Crore* during the pre-launch of Birla Tisya. The residential development is a joint venture between Birla Estates and Subadra Textile, spread across 4.75 acres, and has sold 200 units in 3 days. The property is in one of the most premium locations in Bengaluru, Rajajinagar.
Birla Estates Pvt Ltd, the real estate arm of Century Textiles and Industries Limited (CTIL) has registered a remarkable success at the launch if their new project ‘Birla Tisya’ in Bengaluru. The project has recorded outstanding sales of 200 units worth a Booking Value of approximately INR 250 Crore* within just 3 days of the launch. This 4.75-acre residential development, which is a joint venture between Birla Estates Pvt Ltd and Subadra Textile, is in one of the most premium locations in Bengaluru, Rajajinangar.
Set to be one of Bengaluru’s first green-rated township with the Platinum pre-certification by the Indian Green Building Council (IGBC), the premium project offers social and lifestyle infrastructure with excellent connectivity to the airport, railway, and metro stations.
Mr. KT Jithendran, CEO, Birla Estates said, “We are elated to receive such an overwhelming response from our discerning customers who have time and again believed in the prestigious legacy of the Birla Estates Group. A premium residential development, Birla Tisya offers thoughtfully landscaped boulevard, series of tranquil gardens sweeping panoramic views and state-of-the-art home automation features. Our aim is to provide our customers with an elevated living experience with our LifeDesignedTM philosophy.”
Mr. VS Rajagopal, Managing Director, Subadra Textile Private Limited said, “We are excited about the overwhelming response from customers for our joint venture project with Birla Estates. True to the name ‘Tisya’ which means auspicious, it has brought auspicious moments for us since we launched the project. We are confident it will also do the same for our valued customers. This residential development will bring in an amazing skyline and landscape to the neighborhood. It’s going to be a landmark address. The high-rise premium project offers holistic amenities including Zen pavilion, tennis court, swimming pool with jacuzzi seats, senior’s pocket with foot reflexology, herb & spice garden, fragrance garden, sculpture garden and much more. Keeping abreast with the most advanced technology, Birla Tisya provides an unparalleled experience in holistic living.”
Birla Estates forayed in Bengaluru with the launch of Birla Alokya at Whitefield, offering villa like luxury with the vibrancy of apartment neighborhoods. Birla Tisya will be the company’s second project in the IT city.
