L J Ravi 
Sunday, November 14th
—-The Cycling Awareness Ride on Outer Ring Road(ORR) Organised by Rotary Bangalore IT Corridor (RBITC) In Association with Directorate of Urban Land Transportation (DULT), Bruhut Bengaluru Mahanagara Palike (BBMP) and Bengaluru Traffic Police (BTP) to Promote Cycling in the City—-
· Proceeds from Cycle Bengaluru Cycle to be used for Education in schools supported by RBITC
· Over 50 pre-owned cycles to be donated by YULU to girl students from government schools
· Event aimed at Creating Awareness about Newly launched Cycling Lane on ORR and Promote Cycling for Health and Fitness
Bengaluru, Tuesday, November 09, 2021: Cycling has made a big comeback of sorts over the last 18 months, with the world realising the critical need for sustainable mobility. Bengaluru too has seen this shift, and various initiatives are being launched to push this further. The Directorate of Urban Land Transport (DULT) along with BBMP have helped in conceptualizing, planning, designing and implementing the bus priority lanes and cycle tracks on the Outer Ring Road from Silk Board to KR Puram.
To promote and encourage citizens to use public transport/bicycles to commute between their workplace and residence on Outer Ring Road, Rotary Bangalore IT Corridor (RBITC) in collaboration with DULT, BBMP and BTP is organising ‘Cycle Bengaluru Cycle’ over this weekend. This event has been conceptualised to help create awareness about the newly built cycle tracks and bus lanes on ORR and encourage citizens to use them to help in reduction of traffic congestion besides benefits like environment, health etc.
The Cycle Bengaluru Cycle event will be held on Sunday, November 14, 2021 (between 7 am to 9 am) between Silk Board and Lowry Adventist College, K R Puram. The cycle ride will start from the Bus Depot at Silk Board Junction and will be for a distance of 16 Kms till Lowry Adventist College, KR Puram.
The expected number of participants for the event will be around 700+. The ride will be flagged off by BTP Commissioner Dr. BR Ravikanthe Gowda, and Rotary District Governor Rtn. Fazal Mahmood along with other dignitaries.
The logo of “Cycle Bengaluru Cycle” was officially unveiled today by Mr. Pawan Seth, President-RBITC and Ms. Cynthia Castellino, Chairperson, Cycle Bengaluru Cycle in the presence of Ms. Shashikala, ACP-Traffic & Planning, BTP; Mr. Shamanth Kuchangi, Technical Head, DULT, Ms. Akhila Deshpande, Head-Marketing, Prime Ventures;. The event is presented by Prime Ventures Partners, Agriplast, YULU and ORRCA.
Speaking at the event, Mr. Shamanth Kuchangi, Technical Head-DULT shared, “To make the bus lane and cycle tracks popular, it is important to create awareness about the need for adopting sustainable modes of transport. DULT has been working with communities through programs like “Cycle Day” to promote cycling for short commutes.”
Sharing his thoughts, Mr. Pawan Seth, President-RBITC said, “Rotary Bangalore IT Corridor Charitable Trust (RBITC-CT) has always been in the forefront of carrying out various community services and welfare work in and around the Whitefield area and across Bangalore and are part of international service organization Rotary International. We are glad to partner with DULT, Bangalore Traffic Police and BBMP to bring to the people of Bangalore “Cycle Bengaluru Cycle” to create awareness about the Cycling Lane on ORR and to urge Bengalureans to take to cycling from both sustainability and health perspective.”
Speaking at the announcement of Cycle Bengaluru Cycle 2021, Ms. Cynthia Castellino, Chairperson shared, “With the pandemic controlling our lives the last few months, one of the key challenges we faced was being physically active. With the world opening up and normal lives resuming, cycling can be one of the great ways to get back to maintaining fitness and building back immunity. Through this event, we want to create awareness of the infrastructure that is being designed to make the city more cycle friendly and promote healthier personal mobility options.”
As part of this event, 50 pre-owned bicycles will be donated by YULU to girl students from Government Schools supported by RBITC.
To participate in the “CYCLE BENGALURU CYCLE” and to help spread awareness on using sustainable modes of transport, please register at https://rbitc.org/
For further details about this event please contact Cynthia Castellino, Chairperson,
+91-96634 55366
